The Ultimate Portfolio gives motherhood photographers a step-by-step blueprint to build a dream portfolio, attract high-end clients, and build a six figure photography business.

Course curriculum

    1. Welcome!

    2. Why Branding is Foundational

    3. Brand Core (Purpose, Mission, Vision, and Values)

    4. Brand Identity - Conceptual Elements

    5. Brand Identity - Visual Elements

    6. BONUS: Branding Workbook & Brand Kit

    7. Branding Workbook

    8. Brand Kit (Canva Template)

    9. Website - Key Features of a Magnetic Home Page

    1. Building a Magnetic Portfolio - My Story

    2. How to Craft and Irresistible Portfolio and Cultivate Your Signature Style

    3. My Iconic Image Formula

    4. How to Curate Your Portfolio for High-End Clients

    1. Pricing Models (Pros and Cons)

    2. My Pricing Structure

    3. Value

    4. When and How to Raise Prices

    5. Pricing for Profit (Worksheet Demo)

    6. Profitable Pricing Worksheet

    1. Intro

    2. Steps to Creating a Luxury Client Experience

    3. My Client Journey

    4. Lead process in CRM

    5. Lola's Resource Collection

    6. Luxury Client Experience Checklist

    1. Zoom Calls - Start Here

    2. Links to submit your images and questions

    1. Q&A Zoom Call (Jan 2023)

    2. Q&A Zoom Call (Traffic, Leads and FB Ads)

    3. Q&A Zoom Call (Starting out, marketing strategies, website design. etc)

    4. Q&A Zoom Call (Kinda Arzon's Success story, booking process, Image critique)

    5. Q&A Zoom Call (Client workflows)

    6. Q&A Zoom Call (June 2023)

    7. Q&A Zoom Call - My new pricing system

    8. Q&A Zoom Call - Luxury Branding

    9. Q&A Zoom Call - Introductory Phone Calls (September 2023)

    10. Q&A Zoom Call - Soft Proofing in Lightroom + AI and PS retouching (Oct 2023)

    11. Q&A Zoom Call - Wardrobe tour

    12. Q&A Zoom Call - Portrait packages and Online Pricing Guide Design (Jan 2024)

    13. Q&A Zoom Call (February 2024)

    14. Portfolio Curation & Review Party

    15. Q&A Zoom Call (April 2024)

    16. Q&A Zoom Call (May 2024)

    17. Q&A Zoom Call (June 2024)

    18. Q&A Zoom Call (July 2024)

    19. Q&A Zoom Call - a Chat with Lily Anne Portraits (August 2024)

    20. Q&A Zoom Call + a sneak peak of new Academy products (September 2024)

    21. Portfolio & Website Review Party (part1)

    22. Portfolio & Website Review Party (part2)

    23. Interview with Ana King Portraits + Image Editing

    24. December Zoom (Answering questions on celebrities, economy and IPS)

    25. January 2024 - Email Marketing

    26. February 2024 - Social Media Strategy

    27. March 2024 - Portfolio reviews (Part 1)

    28. March 2024 - Editing your images (Part 2)

    29. April 2024 - Photographer Spotlight + Editing Your Images (Part 1)

    30. April 2024 - Part 2

About this course

  • $997.00
  • 232 lessons
  • 87 hours of video content